Kiss anyone?

Mentos has a new interactive site called mentoskisscam that allows users to be kissed online by a sexy female or male model. It requires that the user has a webcam, but who hasn't got one these days? I guess you could call it a guerrilla marketing spin of sorts on second life.



Via: Ad Freak

Guerrilla marketing a viral marketing campaign

Mentos has a new viral marketing microsite which allows visitors to create art by popping Mentos mints out of the packaging. This is quite a clever viral marketing effort, but we took advantage of it and added our own guerrilla marketing to that site. But in the end of course their viral marketing works indeed.