Mac love?

Consumer generated marketing truly shows that your brand has arrived and Macintosh is well known to have great brand image and loyalty. The following ode to Mac shows that there is no end in sight of that phenomenon, even if it is masqueraded as a music video for the song "again and again" of "the bird and the bee." Or is this truly just fine guerrilla marketing for the band?


Via: beyondmadisonavenue

Apple ad turned viral

if you visit the website of the New York Times you are likely to stumble upon a well executed advertisement from Apple. In a play on an older interactive ad, PC actor John Hodgman reacts to the Wall Street Journal quote in the banner ad above and tries to change the pro-Apple ad by pasting "NOT" at the end of "Leopard is better and faster than Vista". This ad is now traveling like wildfire around the internet giving Apple (the advertiser) and the NY Times (the advertising vehicle) a great viral marketing boost.


via: Ad Freak

Consumers guerrilla marketing for you

When consumers take marketing in their own hands and design ads and marketing for you, then you know that you have a great brand. Check out this great Mac iPhone video that showed up on youtube. It did not come from the Mac folks, but it looks so great it should be an official ad.
Expect to see it soon on website you visit, or an an e-mail friends will forward to you.



via: BrandNewDay