Oh no, it appears we are only posting about cars moving forward, but we can assure you that isn't the case. But this French MINI Cooper ambient marketing effort was too clever to overlook. A MINI store soon near all of us?
June 27, 2012
June 20, 2012
Sometimes a guerrilla marketing effort is not planned or specifically worked out, it just happens, well, sort of. The picture below is from the the MINI Motorsport Pinterest page and who would not want to get their hands on a MINI Countryman after seeing this picture or similar ones?
June 11, 2012
June 09, 2012
We know that seat belts are very important but sadly many folks still drive without one on. The traffic police in Mumbai, India came up with a great billboard to remind drivers and pedestrians that seat belts indeed do save lives. So buckle up.
June 06, 2012
Sprite set up a huge shower facility on a beach in Brazil, and for this guerrilla marketing effort they made it look like a huge Sprite dispenser. Clearly no one seemed to be worried about getting sticky and so the good times rolled. But life in Brazil is great anyhow.
June 01, 2012
If you want to go big, go really big, or maybe no one will notice. In Denmark a huge QR code was set up on May 26th that measured 5377 square feet according to Carsten Herholdt, the man behind this guerrilla marketing effort for the Danish school Børkop Højskole. 2 skydivers had an awesome view of the effort held up by 441 folks on the ground, and we are glad it was documented well, otherwise only the pilot and those 2 parachutists would have actually seen it.