A closer look at guerrilla marketing and non traditional marketing concepts from around the world and a great platform to feature our own guerrilla marketing efforts.
July 27, 2012
Could be in your driveway
Pfaff Auto in Toronto came up a very nice guerrilla marketing effort in selected wealthy neighborhoods. They parked a nice Porsche in someone's driveway, snapped a pic of it there and then created a custom postcard for the homeowners so they could see what it would look like. An instant direct, and we mean DIRECT mail piece.