With the 2011 Tour de France in full swing, Oakley allows you to race Mark Cavendish, currently the fastest man on two wheels. Cavendish recently recorded his 16th stage win at the event and we expect him to win a few more this year, but thanks to Oakley you get to get to swing your legs over a Specialized, wear some Oakleys and compete against the HTC-Highroad Pro with a nice connection to facebook and twitter. Very nicely done.
Here Cavendish shows that he picked Herbert Krabel for the challenge.
Customized race gear to look smooth
Even the bike comes with a name tag (and an Oakley logo)