A closer look at guerrilla marketing and non traditional marketing concepts from around the world and a great platform to feature our own guerrilla marketing efforts.
February 04, 2011
The VW Force
The Force is truly with VW and their newest ad for the VW Passat. The very cute spot featuring a miniature Darth Vader started to make the rounds late on Wednesday early Thursday and about 36 hours later it is now up to almost 5,000,000 views. Rumored to be a Super Bowl spot for the German brand, this ad will get most likely get more eyes on youtube than it will during the game and that even before the actual kickoff of the game in Dallas. We will also allow you to call this spot viral.
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