April 13, 2010

Realistic training is key

When your are preparing for any kind of race or event it is very important to get your training done in a realistic environment. Several years back a fun video that depicts the rigors of triathlon swim training was created, with the notion that you need Clif Bar to sustain that kind of energy. There are several versions of this clip on youtube, with this one having 250,000 views. Word on the street is that this video isn't an official commercial but a guerrilla marketing effort by a sponsored athlete.

1 comment:

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