Vodafone New Zealand used 1,000 cellphones to play Tchaikovsky's 1812 overture in a unique concert. Is Vodafone all of a sudden completely passionate about the arts, or is this a little marketing stunt they are hoping will go viral? The range of sounds displayed in this classical number certainly speaks well for the ringtone choices of Vodafone.
Via: Adverblog
October 26, 2009
Play that music ...
Labels:
guerrilla marketing,
New Zealand,
vodafone
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