A German Guerrilla Marketing group "hired" flies to do some flyvertising for them during the Frankfurt book fair. Tiny little ad banners were attached to the flies via wax and then they were sent to fly around the convention center with a message of their client Eichborn, whose logo is a fly. No flies were hurt with this action according to folks involved (the wax seemingly naturally dissolves), but previous personal experience with PETA have taught us that such words mean nothing to them.
Agency: Jung von Matt
Via: AdFreak
October 30, 2009
Fly for me
Labels:
book fair,
flies,
Germany,
guerrilla marketing
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1 comments:
Are they real flies??? thats crazy :) The flies seemed really slow and not very buzzy?
Suzie
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