Great viral marketing video for Nokia to promote video capabilities of the N96 phone. Featuring Bruce Lee and some great nunchuck action at the ping pong table.
Via: AdFreak
November 28, 2008
November 26, 2008
Holy Batman
The Christian Science Monitor reports that Huseyin Kalkan, the mayor of Batman (a town in Turkey) is considering legal steps against Warner Brothers over the unauthorized use of the word Batman. What is a mayor of a small town in the Southeast of Turkey to do to get attention? A bit of guerrilla marketing via a lawsuit?
November 24, 2008
Love for all - Swedish style
The former Swedish tennis star Bjorn Borg now has a line of stores which sell clothing, shoes and accessories all over the world but mostly in Scandinavia. The theme of the brand is "Love for all" and the following viral video shows that they are putting their money where their mouth is.
November 21, 2008
Origami anyone?
A guerrilla marketing stunt for HSBC Bank in Australia wasn't only cute but also gave people more information about the various banking services. They basically printed 5 original Origami instructions on the back of ATM receipts, something their customers may keep and talk about to their friends. Nice.


November 19, 2008
Dirty stuff
Using the postal service for marketing purposes is not unusual, but the way it was used for Breeze Excel detergent in Thailand certainly is. Utilizing a unique ambient marketing approach, they wrapped a t-shirt around a box that contained a sample of Breeze Excel. Inside the box were also simple instructions and the bold statement "Confidence to remove stains in 1 wash."




November 17, 2008
Cyclist awareness updated
To continue raising awareness for cyclists, Transport for London came up with a very British follow-up for the original viral moon-walking bear video clip.
November 14, 2008
That digital stuff
The following "PSA" should scare all those straight who have not yet switched to digital. Dooms day is February 17, 2009. :-)
November 12, 2008
Run to the shower
To promote the new Nivea Lemongrass shower gel to active/athletic women, a little guerrilla marketing campaign was set up during the Frauen Lauf in Bern, Switzerland, the largest female only sporting event in Europe with about 13,000 runners. Guerrilla staffers positioned along the course were holding up course markers which gave the impression that the final destination was not the finish line, but a hot shower with Nivea Lemongrass.



via: AdsOfTheWorld



via: AdsOfTheWorld
November 10, 2008
As good as it appears?
November 07, 2008
Microsoft paging PETA
November 05, 2008
Sticky stuff
Creativity in advertising is even more important today, especially if a company/brand wants their message to "stick out." That is especially true for print advertising. Tramontina did a very fine job along those lines to show that nothing sticks to their frying pans.


November 03, 2008
More important than Guerrilla Marketing
With the crucial US election just a day away, I can't even think about guerrilla marketing. So all I am saying today is "Go out and vote."
Along those lines check out: iftheworldcouldvote.com
Along those lines check out: iftheworldcouldvote.com
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