August 08, 2008

Wired marketing art

You are not looking at some computer generate image here, but stunning real art. British artist Benedict Radcliffe crafted this life-sized sculpture of a Toyota Corolla with wire. It was commissioned by Dentsu Inc. for advertising campaigns, but surely has some nice viral marketing / guerrilla marketing benefits.

Via: crooked brains


  1. Better change your location in your profile. Interesting sculpture fo sho.

  2. Been done years ago with 22B by Subaru.