June 11, 2008

Ikea out of the box

Here is a nifty out of the box guerrilla marketing stunt for Ikea to promote the opening of a new store in Brooklyn, NY. That 20x20 box sounds great indeed for Brooklyn but it appears that for Manhattan they'll have to work with a 10x 10 version.

Via: Karrie Jacobs

1 comment:

  1. Ikea really has some nice marketing ideas.