A closer look at guerrilla marketing and non traditional marketing concepts from around the world and a great platform to feature our own guerrilla marketing efforts.
March 03, 2008
Shrink it to see it
Apparently lots of restaurants and venues in Melbourne, Australia are hidden somewhat from the main entertainment areas. A guerrilla marketing campaign for Citysearch used strategically placed miniatures to remind people that some of the best kept secrets in town can be found on the Citysearch website.
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