Monday, August 13, 2007

Reverse graffiti guerrilla marketing

An interesting trend in guerrilla marketing / ambient marketing is selective cleaning reverse graffiti art. Basically the artists utilize existing dirty surfaces and clean through stencils selected areas. Found on walls, signs and streets.




Via

2 comments:

Urbanist said...

Glad you liked the post - thanks for the linkback! Great collection/blog you've got here :)

Anonymous said...

I'm pretty sure GoGorilla Media does this kind of cleaning campaign here in the US. Super innovative and very cool looking.