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August 13, 2007
Reverse graffiti guerrilla marketing
An interesting trend in guerrilla marketing / ambient marketing is selective cleaning reverse graffiti art. Basically the artists utilize existing dirty surfaces and clean through stencils selected areas. Found on walls, signs and streets.
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3 comments:
Glad you liked the post - thanks for the linkback! Great collection/blog you've got here :)
I'm pretty sure GoGorilla Media does this kind of cleaning campaign here in the US. Super innovative and very cool looking.
The above pictures were taken in my home town of Leeds in the UK by the pioneer artist Moose... we have following in his footsteps but on a more commercial level of Reverse Graffiti
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